retail & marketing manager

Position

The Retail & Marketing Manager will take the lead on building Stonetree’s retail program and overseeing retail-focused marketing. This role is about learning, growing, and manage retail at Stonetree, while also helping to promote the gym’s classes and events. The manager will manage vendor relationships, build displays and storage solutions, guide staff in retail engagement, and create content for social, email, and print marketing. In addition to retail and marketing duties, this position includes regular front desk and office hours, providing a consistent presence in our facility.

Retail & Marketing Manager

Location: Helena, Montana
Position Type: 32–40 hours/week | Hourly | $19–$21/hr DOE
Reports To: Owner/Manager

About Stonetree Climbing & Fitness

Stonetree Climbing Center is a bouldering gym and community hub in Helena, Montana. Since opening in 2015, we’ve built a space where people come to climb, connect, and grow—both as athletes and humans. We use climbing and movement as vehicles for engagement, empowerment, and lifelong recreation.

We’re now expanding our retail and marketing efforts and are looking for a Retail & Marketing Manager to help elevate how we show up—both in-store and online.

Position Overview

This role bridges the frontlines of customer experience, retail management, and creative marketing. The ideal candidate will:

  • Coordinate Stonetree’s retail partnerships and product sales.

  • Lead visual merchandising and help design display and storage solutions.

  • Manage and create marketing efforts across digital, print, and community channels.

  • Collaborate with the Stonetree team to promote programs, events, and values that make this gym special.

This position combines independent creative work with community-centered connection.

Core Goals of the Position

  • Learn, grow, and coordinate all aspects of retail at Stonetree.

  • Plan and implement marketing strategies across social, email, and local platforms.

  • Increase engagement and revenue through effective promotion of both retail and gym programs.

Retail Responsibilities

  • Initiate and maintain partnerships with retail brands.

  • Build and manage seasonal ordering and budget plans (with review every 6 months).

  • Develop a 3-year roadmap toward a “full retail selection” based on space, budget, and performance.

  • Design and help construct retail display and storage areas for easy staff access.

  • Train front desk staff to engage customers, restock, and maintain retail displays.

  • Create social, print, and email marketing content to support retail sales.

  • Plan and oversee the Annual Gear Swap (or a similar retail-centered event).

  • Attend one retail trade show per year (budget permitting).

Marketing Responsibilities

  • Develop and schedule social media, print, and email content for retail campaigns.

  • Coordinate retail marketing with broader Stonetree programs and promotions.

  • Collaborate with other program leads (Youth, Fitness, Events) for cohesive messaging.

  • Represent Stonetree’s brand voice and visual identity across all marketing platforms.

Additional Roles

  • Work front desk and office hours (approx. 25 hrs/week desk + 5–10 hrs office).

  • Perform standard front desk duties: check-ins, membership processing, cleaning, and customer service.

  • Option to contribute additional hours through coaching youth team practices, leading adult classes (e.g., Intro to Bouldering or Climbing Strength), or supporting outdoor programs.

Schedule & Time Off

  • Average: 32–40 hours per week.

  • Time off is flexible but must be coordinated with other full-time staff, especially during Youth Team sessions or major gym events.

  • Example Schedule available upon request (Google Calendar format).

Compensation & Benefits

  • Hourly Pay: $19–$21/hr DOE

  • Benefits:

    • Free Stonetree membership

    • Free family membership

    • Retail discounts & pro-deals

    • Flexible time off

    • Professional development opportunities

    • Fun, inclusive, community-focused environment

Pay increases will be discussed annually and may be tied to retail performance and overall profitability.

How to Apply

Please send the following to info@stonetreeclimbing.com:

  1. Your resume (PDF format preferred).

  2. A cover letter (1 page max) answering this question:
    “How should a retail space best serve the Stonetree climbing community?” 

Applications will be reviewed on a rolling basis until the position is filled.

Apply Now